{"id":1612,"date":"2025-03-11T10:01:00","date_gmt":"2025-03-11T10:01:00","guid":{"rendered":"https:\/\/staging.languages.upatras.gr\/?page_id=1612"},"modified":"2025-03-28T08:25:42","modified_gmt":"2025-03-28T08:25:42","slug":"business_administration","status":"publish","type":"page","link":"https:\/\/languages.upatras.gr\/en\/english\/business_administration\/","title":{"rendered":"Business Administration"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-post-cards fusion-post-cards-1 fusion-grid-archive fusion-grid-columns-1 fusion-grid-flex-grow\" style=\"--awb-column-spacing:0px;--awb-dots-align:center;--awb-columns:1;--awb-active-filter-border-size:3px;--awb-filters-height:36px;--awb-row-spacing:15px;--awb-columns-medium:100%;--awb-columns-small:100%;\" data-post-type-label=\"courses\"><ul class=\"fusion-grid fusion-grid-1 fusion-flex-align-items-flex-start fusion-grid-posts-cards\"><li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion-flex-column post-card fusion-grid-column fusion-post-cards-grid-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"accordian fusion-accordian\" style=\"--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:var(--awb-typography4-font-size);--awb-icon-alignment:left;--awb-hover-color:var(--awb-color2);--awb-border-color:var(--awb-color2);--awb-background-color:var(--awb-color2);--awb-divider-color:var(--awb-color3);--awb-divider-hover-color:var(--awb-color3);--awb-icon-color:var(--awb-color1);--awb-title-color:var(--awb-color8);--awb-content-color:var(--awb-color8);--awb-icon-box-color:var(--awb-color7);--awb-toggle-hover-accent-color:var(--awb-color5);--awb-title-font-family:var(--awb-typography1-font-family);--awb-title-font-weight:var(--awb-typography1-font-weight);--awb-title-font-style:var(--awb-typography1-font-style);--awb-title-font-size:18px;--awb-content-font-family:var(--awb-typography4-font-family);--awb-content-font-weight:var(--awb-typography4-font-weight);--awb-content-font-style:var(--awb-typography4-font-style);\"><div class=\"panel-group fusion-toggle-icon-boxed\" id=\"accordion-2921-1\"><div class=\"fusion-panel panel-default panel-4dc11f52a2c5afa74 fusion-toggle-no-divider fusion-toggle-boxed-mode\" style=\"--awb-title-font-size:16px;--awb-title-color:var(--awb-color8);--awb-content-color:var(--awb-color8);\"><div class=\"panel-heading\"><h2 class=\"panel-title toggle\" id=\"toggle_4dc11f52a2c5afa74\"><a aria-expanded=\"false\" aria-controls=\"4dc11f52a2c5afa74\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-2921-1\" data-target=\"#4dc11f52a2c5afa74\" href=\"#4dc11f52a2c5afa74\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Language Awareness and Introduction to Business English II (2nd semester)<\/span><\/a><\/h2><\/div><div id=\"4dc11f52a2c5afa74\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_4dc11f52a2c5afa74\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<div class=\"fusion-content-boxes content-boxes columns row fusion-columns-1 fusion-columns-total-5 fusion-content-boxes-1 content-boxes-icon-with-title content-left\" style=\"--awb-hover-accent-color:var(--awb-color8);--awb-circle-hover-accent-color:var(--awb-color8);--awb-item-margin-bottom:40px;\" data-animationOffset=\"top-into-view\"><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Degree: <\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">Undergraduate<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-2 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">ECTS:<\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">5<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-3 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Type of Course: <\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">Compulsory<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-4 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Course Description:<\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\"><p><strong>Language Awareness and Introduction to Business English II<\/strong> aims at introducing and familiarizing students further with topics concerning Business English (following Language Awareness and Introduction to Business English I)<\/p>\n<p><strong>Learning outcomes<\/strong><\/p>\n<p>At the end of the course students:<\/p>\n<ol>\n<li>will have practised and improved all four English language skills<\/li>\n<li>will have introduced themselves to more topics in Business English, i.e. more disciplines and field areas of Business Administration.<\/li>\n<li>will have acquired the skills to approach texts in Business Administration and Economics (text comprehension, linguistic practice, vocabulary building, written speech production)<\/li>\n<li>will have introduced themselves to principles of academic writing (sentence structure, paragraph writing, essay writing)<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><strong>Competence \u2013 prerequisites<\/strong><\/p>\n<p>There are no prerequisites for the course. However, good knowledge of English is recommended towards students\u2019 successful completion of the course (B1\/B2 level). Attendance and participation are highly encouraged even for students whose language competence is high.<\/p>\n<p><strong>Contents<\/strong><\/p>\n<p>&nbsp;<\/p>\n<ol>\n<li>Market Research and Market Segmentation<\/li>\n<li>Monopoly-Oligopoly-Competition<\/li>\n<li>The Marketing Mix; The 4Ps and the 4Cs<\/li>\n<li>Sales and Customer Service<\/li>\n<li>The Money Side<\/li>\n<li>Introduction to Finance<\/li>\n<li>Introduction to Economic Theories<\/li>\n<li>The Business Cycle<\/li>\n<li>Global Economy and Debts<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><strong>Recommended Reading<\/strong><\/p>\n<ol>\n<li><strong>Perdiki F. and Malivitsi<em>, Z. Economic and Business English in a Nutshell. Altintzis Editions, 2023<\/em><\/strong> (main coursebook)<\/li>\n<li>Mackenzie I., <em>Management and Marketing<\/em>. Thomson Publications, 1997.<\/li>\n<li>Mackenzie I., <em>English for Business Studies<\/em>. Cambridge University Press, 1997.<\/li>\n<li>Mascull B., <em>Business Vocabulary in Use<\/em> <em>&#8211; Advanced<\/em>. Cambridge University Press, 2004.<\/li>\n<li>Robbins S., <em>Business Vocabulary in Practice<\/em>. Collins Cobuild- HarperCollins Publishers, 2003<\/li>\n<li>Selected material on e-class (<a href=\"https:\/\/eclass.upatras.gr\/courses\/BMA489\/\">https:\/\/eclass.upatras.gr\/courses\/BMA489\/<\/a>)<\/li>\n<\/ol>\n<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-5 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Instructor:<\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\"><a href=\"https:\/\/languages.upatras.gr\/en\/faculty-staff\/delli-vasiliki\/\" title=\"Delli Vasiliki\">Delli Vasiliki<\/a><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion-flex-column post-card fusion-grid-column fusion-post-cards-grid-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"accordian fusion-accordian\" style=\"--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:var(--awb-typography4-font-size);--awb-icon-alignment:left;--awb-hover-color:var(--awb-color2);--awb-border-color:var(--awb-color2);--awb-background-color:var(--awb-color2);--awb-divider-color:var(--awb-color3);--awb-divider-hover-color:var(--awb-color3);--awb-icon-color:var(--awb-color1);--awb-title-color:var(--awb-color8);--awb-content-color:var(--awb-color8);--awb-icon-box-color:var(--awb-color7);--awb-toggle-hover-accent-color:var(--awb-color5);--awb-title-font-family:var(--awb-typography1-font-family);--awb-title-font-weight:var(--awb-typography1-font-weight);--awb-title-font-style:var(--awb-typography1-font-style);--awb-title-font-size:18px;--awb-content-font-family:var(--awb-typography4-font-family);--awb-content-font-weight:var(--awb-typography4-font-weight);--awb-content-font-style:var(--awb-typography4-font-style);\"><div class=\"panel-group fusion-toggle-icon-boxed\" id=\"accordion-2908-2\"><div class=\"fusion-panel panel-default panel-d7dfd095c8a03024d fusion-toggle-no-divider fusion-toggle-boxed-mode\" style=\"--awb-title-font-size:16px;--awb-title-color:var(--awb-color8);--awb-content-color:var(--awb-color8);\"><div class=\"panel-heading\"><h2 class=\"panel-title toggle\" id=\"toggle_d7dfd095c8a03024d\"><a aria-expanded=\"false\" aria-controls=\"d7dfd095c8a03024d\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-2908-2\" data-target=\"#d7dfd095c8a03024d\" href=\"#d7dfd095c8a03024d\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Intercultural Business Communication and Cultural Awareness ( 3rd semester)<\/span><\/a><\/h2><\/div><div id=\"d7dfd095c8a03024d\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_d7dfd095c8a03024d\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<div class=\"fusion-content-boxes content-boxes columns row fusion-columns-1 fusion-columns-total-5 fusion-content-boxes-2 content-boxes-icon-with-title content-left\" style=\"--awb-hover-accent-color:var(--awb-color8);--awb-circle-hover-accent-color:var(--awb-color8);--awb-item-margin-bottom:40px;\" data-animationOffset=\"top-into-view\"><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Degree: <\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">Undergraduate<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-2 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">ECTS:<\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">5<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-3 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Type of Course: <\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">Compulsory<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-4 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Course Description:<\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\"><p>&nbsp;<\/p>\n<p>The aim of this course is to familiarize students with the study of intercultural communication and its application in business and cross-cultural management. It explores the following key concepts:<\/p>\n<ul>\n<li>Defining culture<\/li>\n<li>Types of culture<\/li>\n<li>Defining intercultural communication and intercultural business communication<\/li>\n<li>Barriers to intercultural communication (Stereotypes, Ethnocentrism, Self-reference criteria, etc).<\/li>\n<li>Current trends in the world, intercultural business communication and cross-cultural management<\/li>\n<li>Cultural Dimensions &#8211; studying Hall, Hofstede, Trompenaars, Mole and others<\/li>\n<li>Verbal codes and non-verbal codes<\/li>\n<li>Gender and communication<\/li>\n<\/ul>\n<p><em>\u00a0<\/em><\/p>\n<p><strong>Recommended reading:<\/strong><\/p>\n<ol>\n<li><strong>Moll, M., <em>The Quintessence of Intercultural Business Communication<\/em>, <\/strong><strong>HEAL-Link Springer ebooks, 2012 (main coursebook) &#8211; <\/strong><strong>[electronic resource]<\/strong><\/li>\n<li>Gibson, R., <em>Intercultural Business Communication<\/em>. Oxford: Oxford University Press, 2002.<\/li>\n<li>Chaney, L. and Martin, J., <em>Intercultural Business Communication<\/em>. London: Pearson Education, 6<sup>th<\/sup> edn. 2011.<\/li>\n<li>Utley, D., <em>Intercultural Resource Pack<\/em>. Cambridge: Cambridge Professional English, 2004.<\/li>\n<li>Pilbeam, A., <em>Market Leader \u2013 Working Across Cultures<\/em>. Essex: Pearson-Longman, 2010.<\/li>\n<\/ol>\n<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-5 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Instructor:<\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\"><a href=\"https:\/\/languages.upatras.gr\/en\/faculty-staff\/delli-vasiliki\/\" title=\"Delli Vasiliki\">Delli Vasiliki<\/a><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<li class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion-flex-column post-card fusion-grid-column fusion-post-cards-grid-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-flex-grow:0;--awb-flex-shrink:0;--awb-flex-grow-medium:;--awb-flex-shrink-medium:;--awb-flex-grow-small:;--awb-flex-shrink-small:;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"accordian fusion-accordian\" style=\"--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:var(--awb-typography4-font-size);--awb-icon-alignment:left;--awb-hover-color:var(--awb-color2);--awb-border-color:var(--awb-color2);--awb-background-color:var(--awb-color2);--awb-divider-color:var(--awb-color3);--awb-divider-hover-color:var(--awb-color3);--awb-icon-color:var(--awb-color1);--awb-title-color:var(--awb-color8);--awb-content-color:var(--awb-color8);--awb-icon-box-color:var(--awb-color7);--awb-toggle-hover-accent-color:var(--awb-color5);--awb-title-font-family:var(--awb-typography1-font-family);--awb-title-font-weight:var(--awb-typography1-font-weight);--awb-title-font-style:var(--awb-typography1-font-style);--awb-title-font-size:18px;--awb-content-font-family:var(--awb-typography4-font-family);--awb-content-font-weight:var(--awb-typography4-font-weight);--awb-content-font-style:var(--awb-typography4-font-style);\"><div class=\"panel-group fusion-toggle-icon-boxed\" id=\"accordion-2920-3\"><div class=\"fusion-panel panel-default panel-4b22c5b706425cb61 fusion-toggle-no-divider fusion-toggle-boxed-mode\" style=\"--awb-title-font-size:16px;--awb-title-color:var(--awb-color8);--awb-content-color:var(--awb-color8);\"><div class=\"panel-heading\"><h2 class=\"panel-title toggle\" id=\"toggle_4b22c5b706425cb61\"><a aria-expanded=\"false\" aria-controls=\"4b22c5b706425cb61\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-2920-3\" data-target=\"#4b22c5b706425cb61\" href=\"#4b22c5b706425cb61\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Business Communication (4th semester)<\/span><\/a><\/h2><\/div><div id=\"4b22c5b706425cb61\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_4b22c5b706425cb61\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<div class=\"fusion-content-boxes content-boxes columns row fusion-columns-1 fusion-columns-total-5 fusion-content-boxes-3 content-boxes-icon-with-title content-left\" style=\"--awb-hover-accent-color:var(--awb-color8);--awb-circle-hover-accent-color:var(--awb-color8);--awb-item-margin-bottom:40px;\" data-animationOffset=\"top-into-view\"><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Degree: <\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">Undergraduate<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-2 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">ECTS:<\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">5<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-3 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Type of Course: <\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">Compulsory<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-4 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Course Description:<\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\"><p><strong>The aim of the course <\/strong><\/p>\n<p>Business Communication aims at building up students\u2019 language skills in business correspondence and communication. The course initially explores essential principles and guidelines of business communication and the purposes the latter serves in the contemporary business environment.<\/p>\n<p><strong>Learning outcomes<\/strong><\/p>\n<p>At the end of the course students will have:<\/p>\n<ol>\n<li>practised and improved all four English language skills<\/li>\n<li>introduced themselves to concepts of Business Communication<\/li>\n<li>practised (by means of tasks) the principles of Business Communication<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><strong>Course contents<\/strong><\/p>\n<p><strong><em>With regards to written correspondence, the areas covered in this course are:<\/em><\/strong><\/p>\n<p>-Office Communication Documents (how to write an effective business email),<\/p>\n<p>-Job Solicitation Letters (Application letters, Cover letters, CVs)<\/p>\n<p>-Other Business Letters (e.g. Letters of Acceptance, Rejection, General Inquiries)<\/p>\n<p>-Other Business Documents (e.g. reports, proposals)<\/p>\n<p>-Meetings Documentation<\/p>\n<p><strong><em>As far as oral communication is concerned, the course teaches skills for the following business disciplines: <\/em><\/strong><\/p>\n<p>-Interview Skills and Socializing Skills<\/p>\n<p>-Meetings and Discussions<\/p>\n<p>-Essential Skills in Presentations<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Recommended reading:<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>Taylor, S. <em>Model Business Letters, Emails and other Documents<\/em>. Broken Hill \u0395\u03ba\u03b4\u03cc\u03c3\u03b5\u03b9\u03c2 Ltd, 2018. (main coursebook in Evdoxus).<\/p>\n<p>Selected material on e-class:<\/p>\n<p>(<a href=\"https:\/\/eclass.upatras.gr\/courses\/BMA490\/\">https:\/\/eclass.upatras.gr\/courses\/BMA490\/<\/a>)<\/p>\n<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);\" class=\"fusion-column content-box-column content-box-column content-box-column-5 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h3 class=\"content-box-heading\" style=\"--h3_typography-font-size:16px;line-height:21px;\">Instructor:<\/h3><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\"><a href=\"https:\/\/languages.upatras.gr\/en\/faculty-staff\/delli-vasiliki\/\" title=\"Delli Vasiliki\">Delli Vasiliki<\/a><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/li>\n<\/ul><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":1208,"parent":62,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":"","_members_access_role":[],"_members_access_error":""},"class_list":["post-1612","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/languages.upatras.gr\/en\/wp-json\/wp\/v2\/pages\/1612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/languages.upatras.gr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/languages.upatras.gr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/languages.upatras.gr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/languages.upatras.gr\/en\/wp-json\/wp\/v2\/comments?post=1612"}],"version-history":[{"count":9,"href":"https:\/\/languages.upatras.gr\/en\/wp-json\/wp\/v2\/pages\/1612\/revisions"}],"predecessor-version":[{"id":2603,"href":"https:\/\/languages.upatras.gr\/en\/wp-json\/wp\/v2\/pages\/1612\/revisions\/2603"}],"up":[{"embeddable":true,"href":"https:\/\/languages.upatras.gr\/en\/wp-json\/wp\/v2\/pages\/62"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/languages.upatras.gr\/en\/wp-json\/wp\/v2\/media\/1208"}],"wp:attachment":[{"href":"https:\/\/languages.upatras.gr\/en\/wp-json\/wp\/v2\/media?parent=1612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}